July ’22 Recap

Small-dollar donors continue to power Democratic candidates, progressive organizations, and nonprofits across the country. In July 2022, 1.5 million unique donors gave more than 4 million contributions to 13,483 individual campaigns and organizations. Fundraising nearly doubled this month, both in the total number of dollars raised and the number of contributions made, compared to July 2018 – the last midterm election year.

These numbers demonstrate continued momentum around the issues small-dollar donors care about most. Donors are taking action across the country ahead of this year’s midterms and as a result of the continued attacks on reproductive healthcare and other fundamental rights.

Topline Numbers

  July ’18 July ’20 July ’22
Contributions 2,105,301 6,219,223 4,056,459
Dollars Raised $83,743,926 $240,339,299 $162,724,245
Average Contribution Size $39.78 $38.64 $40.11
Unique Donors 938,024 2,466,569 1,520,437
Unique Campaigns, Committees,
and Organizations
7,229 10,912 13,483
 
 

Cycle-to-cycle Comparison

  2018 cycle through July ’18 2020 cycle through July ’20
2022 cycle through July ’22
Contributions 27,992,635 76,439,270 60,431,943
Dollars Raised $996,099,934 $2,535,977,190 $2,310,288,714
Average Contribution Size $35.58 $33.18 $38.23
Unique Donors 3,796,185 11,272,225 6,248,879
Unique Campaigns, Committees,
and Organizations
12,896 19,306 24,650

Payment Methods

  July ’18 July ’20 July ‘22
% of Contributions made via a Mobile Device 44.90% 54.20% 60.00%
% of Contributions made with a Saved Payment Method or Digital Wallet Option 55.50% 68.00% 71.10%

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